🏭 ASSB · FY2027 Hoshin Kanri · Quality Function
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FY2027 Hoshin Kanri

Quality Function Plan

"High Quality" Customer Real Satisfaction

Toyota ASSB Malaysia · Bukit Raja Plant

From Importance of Quality → Template A Action Plan

April 2026 — March 2027 · STRICTLY COMPANY CONFIDENTIAL
1

Table of Contents

The journey from importance of quality → to the FY2027 action plan.

1
Why Quality Matters for a Company
2
ASSB Context & Strategic Landscape
3
FY2026 Reflections & Achievements
4
The Gap — Why We Need a New Plan
5
Vision: "High Quality" Customer Real Satisfaction
6
The 3 Pillars
7
FY2027 KPI Dashboard (12 KPIs)
8
FY2027 Action Categories
9
Quarterly Schedule & Milestones
10
Template A: The Action Plan
11
Cross-References & Closing
2

Why Quality Matters for a Company

Quality is not a department. It is the company's promise to every customer, every regulator, every shareholder.

Three business cases for quality investment:

1. Customer Trust

Reputation

Toyota's 70+ year brand equity is built on quality. A single recall can wipe billions in market cap. ASSB protects Toyota's reputation in Malaysia.

2. Cost of Poor Quality

COPQ

Industry research: quality failures cost 15-40% of revenue. Defect prevention is 100x cheaper than rework. Warranty claims can erase profit margins.

3. Compliance

Regulatory

IATF 16949:2016 mandatory for automotive OEMs. Non-compliance = lost contracts. ISO 9001 is the floor, not the ceiling.

Toyota's Quality Philosophy (TPS):

3

The Stakes: Quality Failures Are Expensive

67%
Warranty claims originate at Tier-1 suppliers
30d
Supplier PPM data latency today
3.2h
Manual logging waste per shift
42%
Motomachi warranty claims reduction in 18 months (Toyota global benchmark)

Reference: Toyota Global Quality Intelligence (Jun 2026)

The question for ASSB: What is our 18-month roadmap to catch up with the Motomachi benchmark?
4

ASSB Context: Where We Operate

About Toyota ASSB

  • Full name: Assembly Services Sdn. Bhd. (Toyota Group Malaysia)
  • Plant: Bukit Raja, Klang, Selangor
  • Function: Vehicle final assembly + quality gate
  • Production: Yaris, Vios, Hilux, Innova, other Toyota models
  • Workforce: ~2,500+ production + 200+ QC

Quality Governance

  • HOD Quality — Senior Manager level (sir's role)
  • Reports to: General Manager (Plant Director track)
  • Stakeholders: TMC Motomachi QCD, TMA VQ (Thailand), DMC VQPE

Our Strategic Reality

Where we want to be

Zero Non-Conformance. World-class supplier integration. AI-augmented inspection.

Where we are

Manual processes. Reactive containment. 30-day supplier data lag.

The Mandate

Build a quality system that prevents defects rather than catches them. Move from reactive to predictive.

5

Where the Industry Is Going (Toyota Global)

Industry 4.0 + Quality 4.0 — the global shift

🚫 BEFORE

  • Hourly clipboard logs
  • Monthly Excel reports
  • 1-in-20 visual checks
  • Human torque judgment
  • Reactive warranty containment
  • One supplier audit per year

✅ AFTER (Toyota's target state)

  • 1-second IoT streaming
  • Real-time Telegram alerts
  • 100% AI vision inspection
  • Sensor-locked Poka-Yoke
  • Predictive alert 7-14 days early
  • Continuous risk-based monitoring
Industry direction: From sampling-and-luck → to sensing-and-stopping. DMAIC + Industry 4.0 = closed-loop quality where data, not calendars, drives every stop-the-line call.
6

FY2026 Reflections — What We Accomplished

Period: Jan 2025 — May 2026 · 17 months of solid execution

Audit Results — A Clean Record

0
External Recertification NC (Apr 2026)
0
COP Audit NC (Aug 2025)
0
Internal Audit NC (Sep 2025)
0
R101 Performance Test issues

Annual Audit Volumes

PeriodBRP UnitsSAP UnitsTotal
Jan-Dec 2025162440
Jan-June 2026121224
FY2026 total (May'26 YTD)283664

Honest verdict: FY2026 was a year of operational stability but limited transformation. We held the line. We didn't push the frontier.

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The Gap — Where We Need to Push Harder

What "0 NC" means — and where we fall short

What FY2026 tells us

  • 0 NC in audits ✓ (but sample-based, 1-in-20 visual checks)
  • R101 performance: 0 issue ✓ (but only 16-24 unit samples)
  • Internal audit: 6 OFI (opportunities for improvement)
  • Document control: gaps noted in distribute/training

What's missing

  • No AI-augmented inspection yet (100% coverage gap)
  • No real-time SPC dashboard for paint film thickness
  • Limited QR/QS competency (Asia QRQS not fully aligned)
  • No Poka-Yoke stations for top 3 incoming defects
🔴 RISK

Competitive Gap

While we held 0 NC, Toyota Motomachi + TMMIN + Denso are moving to AI vision + IoT + predictive. We're falling behind the Toyota Group standard.

🟡 OPPORTUNITY

AI Firm 2027

Sir's planned 2027 AI consulting launch can use ASSB's gap as proof point: "We helped Toyota ASSB go from manual to AI-augmented quality."

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Closing the Gap — Why Now?

Three forces converge in FY2027

① Toyota Global Push

Top-Down Mandate

TMC Motomachi + Tahara QCD pushing Asia affiliates to digitalize. TMA (Thailand) leading with COP audit enhancement program.

② Customer Expectations

Market Demands

Buyers expect AI-traceable quality. EV competitors (BYD, Tesla) showcasing AI inspection publicly. Toyota needs to match.

③ Internal Capacity

We Have the People

Sir's MDP 2026 (Plant Director track) + Razmair's A3 v2 (centralised DB) + new digital skills. The team is ready.

Why FY2027 matters: IATF 16949 Surveillance Audit (Nov 2026) is our credibility moment. The FY2027 plan must show the IATF auditor that we're not just maintaining — we're advancing.
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"High Quality"
Customer Real Satisfaction

Our FY2027 Vision

A manufacturing line where defects are predicted and prevented before they happen — not detected after.

— ASSB Quality Function, FY2027 Hoshin

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The 3 Pillars (Template A)

The strategic framework that organises our FY2027 actions.

Protect Customer

Zero NC at customer end.
Target: Warranty claims < 1 per 1,000 units.

In House Quality

Zero NC at any process step.
Target: FTR = Zero (A/B Class).

Value Creation

Quality as competitive edge.
Target: AI Firm 2027 case study.

Quality is measured three ways:

Shipping Quality Audit

Final vehicle audit before dispatch.

Quality Gate

Real-time SPC checks at critical CTQ points.

Field Technical Report

Customer warranty + dealer feedback loop.

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How the Pillars Map to KPIs

Each pillar has measurable targets across 12 FY2027 KPIs.

PillarKPIFY2027 Target
① Protect Customer3.1 ISO 9001 AuditPass (0 NC)
3.3 FTR Result (A/B Class)Zero
3.4 Yard Out FlowZero Case
② In House Quality3.6 Hanedashi (Off-line)< 5 Case/Day
3.7 In-line Repair< 1 Case/Day
3.8 QG Occurrence< 5 Case/Day
External NC0
③ Value Creation3.5 NCI (Supplier Quality)Zero Case
3.2 SQA Outflow (B)< 0.05 DPV
Internal NC0
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FY2027 KPI Dashboard — All 12 Targets

0
External NC
0
Internal NC
0
FTR (A/B)
0
Yard Out
0
NCI (Supplier)
<5
Hanedashi /day
<1
In-line /day
<5
QG /day

Critical-path KPIs (🔴)

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Risk Heatmap — Where We Need the Most Effort

KPIRisk LevelWhyMitigation
External NC🔴 HIGHExternal pressure, IATF audit in NovSupplier Cpk sharing + Poka-Yoke
FTR (A/B)🔴 HIGHRe-run process missingDevelop Internal Rule (S3)
In-line Repair🔴 HIGHCritical-to-customer metricTightening QL Wrench + QAN
Yard Out🟡 MEDIUMExisting controls workingMaintain current SOPs
NCI (Supplier)🔴 HIGH67% warranty claims origin hereSupplier dashboard pilot
Hanedashi🟡 MEDIUMOff-line repair already existsDaily tracking + alerts
QG Occurrence🟡 MEDIUMQuality gate catching someMove to MIFC matrix
ISO 9001 Audit🟢 LOWTrack record strongDigitalize procedures
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FY2027 Action Categories — How We'll Get There

① Education / OJT

TMA/TMC training for evaluation. COP audit skill level-up via OJT/Genba observation.

Owner: TMA + Razmair

② QR/QS

Asia QRQS align with ASSB Internal Rule. Competency enhancement. Expand to Goguchi model.

Owner: QC + TPS Office

③ Digitalization

QMS procedure review + revision digitalization. Electronic Data Storage.

Owner: QC + IT

④ Internal Audit

Document Review and Conduct Internal Audit. Lengthen throughout the year. All processes.

Owner: QC + Internal Audit Team

⑤ MIFC

QG to MIFC matrix. Identify Gap, Root cause. Expand to Goguchi model.

Owner: QC + Production

⑥ Cross-cutting

AI Inspection Project (centralised DB) + Quality Intelligence newsletter (external benchmarks).

Owner: sir (HOD) + BotBot

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Key Action Items — Top 6 for FY2027

#Action ItemOwnerTargetQuarter
1COP Control Plan skill enhancement via TMA collaborationRazmair + TMASkill level-upQ3 FY27
2Develop Internal Rule for Functional issues re-run process at VP LineQC + ProductionSOP + trainingQ3 FY27
3Brake Piping Leak Matrix for Leak AssuranceQC + MaintenanceMatrix + implementationQ2 FY28
4Re-confirm pipe Assy workability vs bending control at supplierSQASupplier Cpk dataQ3-Q4 FY27
5QMS Awareness Training + Auditor Skill Level UpInternal Audit TeamAll staff trainedQ3-Q4 FY27
6IATF 16949 Surveillance Audit (KEY MILESTONE)Sir (HOD) + HishamPass (0 NC)Q4 FY27 (Nov 2026)
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FY2027 Quarterly Schedule — What's When

Q2 FY27 · Apr-Jun 2026 (DONE)
External Recertification Audit (Apr 2026) · Internal Audit Q2 · COP audit cycle
Q3 FY27 · Jul-Sep 2026
COP Audit Enhancement · FTR Re-run process · ISO9001 Digitalization · MIFC Expansion · QMS Training
Q4 FY27 · Oct-Dec 2026 ⭐
IATF 16949 Surveillance Audit (Nov 2026) · Goguchi Model rollout · Henkaten QR/QS · Supplier Cpk pilot
Q1 FY28 · Jan-Mar 2027
Internal Audit year-round · Continued digitalization · Poka-Yoke Stations deployed
Q2 FY28 · Apr-Jun 2027
QG to MIFC matrix · Electronic Data Storage · Brake Piping Leak Matrix implementation
FY28-Q3+ · beyond
Long-term digitalization · Internal Audit expansion · AI vision integration roadmap
Critical milestone: IATF Surveillance (Nov 2026) — sir's plan must show measurable progress by then. The auditor will look for evidence of digitalization + competency enhancement.
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Template A

The Action Plan to Address

"High Quality" Customer Real Satisfaction

Protect Customer

3 KPIs · Zero NC

In House Quality

4 KPIs · Daily targets

Value Creation

3 KPIs · Strategic

Connected to Template B (35-page detailed plan)
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Template A → Action Map

How each of the 3 pillars maps to the 5 action categories:

Pillar① Education/OJT② QR/QS③ Digitalization④ Internal Audit⑤ MIFC
Protect Customer
In House Quality
Value Creation

Critical dependencies

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Cross-References — How This Plan Connects

Internal Projects

🤖 AI Inspection Project

Centralised DB enables real-time KPI tracking for all 12 FY2027 KPIs. Currently manual. Replaces clipboards + Excel.

📋 Quality Intelligence Newsletter

Bi-weekly external benchmarks (SQM, Poka-Yoke, AI risk scoring). Motomachi 42% reduction is the headline benchmark.

🎯 TBP Daily Dashboard

Problem-solving framework feeds NC reduction. Sir's MDP 2026 project integrates with this Hoshin.

External Standards

  • IATF 16949:2016 — mandatory surveillance Nov 2026
    • 7.5.3.2 Document control
    • 8.4.1 External provision control (suppliers)
    • 8.5.2 Identification & traceability
    • 8.7.1.2 Nonconforming outputs
    • 10.2.1 Corrective action
  • ISO 9001:2015 — recertification passed Apr 2026
  • Asia QRQS — alignment target
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Our Commitment

FY2027 is the year ASSB goes from maintaining quality to advancing it

• Hold the line on NC = 0 (External, Internal, FTR, Yard Out, NCI)

• Build the digital foundation (QMS + Electronic Data + Internal Audit)

• Train the team (QR/QS + COP audit + QMS awareness)

• Pass IATF Surveillance in Nov 2026 with measurable progress to show

• Set up FY2028 for AI vision integration

Signed: Nizmax (HOD Quality) · Razmair (Assistant Manager QC) · Hisham (Mgr QC) · Richie Lim (GM)
STRICTLY COMPANY CONFIDENTIAL · ASSB Strategic Planning Unit · Template A & B · April 2026
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Acknowledgments & References

Source Material

Cross-References

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BotBot · 30-Jun-2026 · 16:00 MYT · For Nizmax (SNS), HOD Quality ASSB · Strategic Planning Team

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